Tuesday, May 7, 2013

Promotion


My book is coming out June 3 and this time, I’m trying something new. I’ve hired Goddess Fish Promotions to handle my virtual blog tour and reviews.

When my first book, A Heart of Little Faith, came out in June 2011, I did everything myself. I contacted everyone I could think of and arranged blog tours. I tried to set up a few reviews, but wasn’t very successful. My publisher did a bit as well. The book has sold well, so I was pretty happy.

My second book, Skin Deep, came out in November 2011. I did almost nothing for promotions, and the sales have reflected that. I was in the middle of Bat Mitzvah preparation for my daughter, though, and really didn’t have time, other than a few blog tours.

This time, I want to see what happens when someone else handles my blog tour. I’ve still contacted a bunch of bloggers and arranged to guest on their blogs—and offered them spots on mine, but I’m curious to see how Goddess Fish handles things.

I’ve heard great things of them from some other authors and they’re very economical. They’ve already set up several blogs and reviews for my tour in mid June. I’m anxious to get in front of readers that I don’t know and have never reached, and I’m hopeful my sales will reflect the effort.

For this tour, I went for the easy way—I provided exclusive excerpts (10-12), the blurb and my bio—and these will run on a variety of romance blogs. I don’t have to comment or write blog posts, although I will respond to all comments posted because I think it’s the right thing to do. If someone takes the time to comment, I’d like to answer them!

I also get to participate in their monthly release party on June 2, where I post a few blog entries that day, along with the other authors whose books are releasing that month.

At the end of the tour, which runs June 10-28, I’ll see what my sales are like and how much exposure I’ve gotten.

Stay tuned!

6 comments:

  1. Sounds useful, thanks for sharing!

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  2. Best of luck with your promotion and blog tour. I'll be interested to hear the results. I've tried various things with my 5 books (in fact probably more with the later ones than I did with my first book) but that first book has sold better than all the others! Go figure!

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  3. This will be interesting. I have heard different reports about the success of publicists.

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  4. You're welcome, Glynis!

    Paula, I'm not sure any of it makes sense, but I thought I'd give it a try.

    Ana, I'll let you know what happens. I figure it can't hurt!

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  5. I'll have a new book coming out soon. I'm going to be interested to see how your do-it-yourself promotion compares to hiring out. Please keep us posted!

    And good luck with your release!

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  6. Thanks, Debra, I'll let you know.

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